Case study: Weston BID
In 2016, Plum were appointed by the Town Centre Partnership in Weston-super-Mare to produce a communications strategy for Weston-super-Mare’s Business Improvement District’s (BID) renewal. Plum also undertook the delivery and implementation of the communications plan from April to December 2016. Weston Business Improvement District has been in operation since 2012 and was due to end in […]Continue reading
Why is great content so important?
“I just can’t write about myself!” I hear this exclaimed a lot. Often followed with “Oh, I’ll just write some bullet points and add them to my website”. But what you say and how you say it, matters for your business. So why is great content so important? In today’s digital world, your customers are […]Continue reading
Plum’s PR workshop – 22nd February
Want to learn more about PR and how it can help to grow your business? Come to our Public Relations (PR) Workshop. Plum’s MD, Karen Morledge, will be running a PR workshop on the 22nd February 2017 at the Tropicana located on Weston-super-Mare’s famous seafront. Karen has a wealth of experience in the world of public relations and communications […]Continue reading
And the winner is….
We have been running a Christmas colouring competition during December, in partnership with the Weston-super-Mare Foodbank. Children have been asked to colour in a picture of the Plum bear and at the same time bring a donation to the Foodbank, in the hope of winning the real Plum Build-a-Bear. The Plum team have really enjoyed seeing […]Continue reading
‘Plum’ Christmas adverts 2016
Watching the John Lewis Christmas advert has become as illustrative of the festive season having arrived, as the Coca Cola lorry driving through town or the X Factor finalists racing to number one. The competition to create the best Christmas ad of the year is expected to cost UK companies £5.6 billion this year. As […]Continue reading
Campaigning in the presidential elections
Earlier this month I took 10 days leave from Plum and travelled to Miami, Florida to work on a Presidential campaign. The programme I’m involved with is called 45ForThe45th – 45 young people for the 45th Presidential elections. The programme’s initiative surrounds the issue of youth engagement in politics, or rather, unfortunately, the lack of […]Continue reading
Enter our colouring competition to win Plum’s bear – #BearToCare
We are running a children’s colouring competition with a difference. Asking for entrants to make a donation to our Christmas collection for the Weston-super-Mare Foodbank. New figures, released by The Trussel Trust this month, show an increase in demand for foodbanks in the South West. This year alone, the Weston-super-Mare Foodbank has helped feed 3,273 people […]Continue reading
A new role in PR
Six weeks have now passed since I joined team Plum; and I felt it was time for me to reflect on the new world I have joined – and my; it’s been busy! I have attended breakfast meetings, PRCA training courses, networking events and been involved with several new client meetings. It really has been a […]Continue reading
Don’t miss the official Christmas light switch on in Weston-super-Mare!
Get into the Christmas spirit and come along to the official Christmas light switch on in Weston-super-Mare on Thursday 1st December 4pm-8pm at the Italian Gardens! Meet the cast of Beauty & the Beast, live music and lots of festive fun followed by a fantastic firework display. For more information, please visit the Weston […]Continue reading